Who We Are. What We Do. What We Know.

Who We Are.

First and foremost, we are owners, operators and managers. We have skin-in-the-game. We know this business. We share your perspective. We have experienced revenue and operational issues too. And found solutions! Every time.

What We Do.

Secondly, we are proactive assertive professionals who can get you out of trouble. We get in the weeds. Identify what is wrong. Differentiate symptoms from the real cause of issues. Then develop solutions to correct problems. We implement the improvement plan with tenacity and keen follow-through.

We deliver experiential fact-based leadership. Candid communication with rationale for our conclusions. Then implement the improvement plans in a deliberate, swift execution of corrective actions with clearly defined results. 

We get to the truth – the real underlining causes of the problem. We conduct robust, real conversations with in-depth analysis. We explain the bad news first. Then the good news second. We operate without the drama or emotion common in this business.

What We Know

As experts in senior living, we know. . . 

  • You cannot save your way into a profit.
  • Equity is created. Not funded. 
  • Anyone can manage expenses. But can they generate revenue creating increased valuation and cash flow for shareholders?
  • Behaviors result in culture, not the other way around.
  • Personal matters.
  • You can make excuses, or you can make money. You cannot do both.

We also know the solution –  when correctly identified – will be simple.

It all comes down to the right people, doing right things and doing those things right.